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In today's issue...
2007 Top 10 Traffic Sources"
Once a year I like to examine my website stats to get a handle on my best traffic sources.
During the past 12 months my websites have had more traffic and
generated more sales than any of my previous 10 years in
business. These sites include...
But it's not the volume of traffic that supports my business, it
is the QUALITY of the traffic.
As a marketer who spends nearly nothing on advertising, I pride
myself on utilizing only the most effective low-cost and no-cost
traffic sources available online, just as I've done since 1996.
Today I'd like to share those traffic sources with you so you
can see what is working on the web these days.
I think you'll find this list interesting. And who knows, you
may even find a new way to get targeted traffic to your
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1. Joint Venture Partners
Over the last year, joint venture partners have sent more than
250,000 high-quality visitors to my sites. (Yes, that's a
quarter of a million visitors!) This traffic
has resulted in more than $300,000 in sales.
What is a joint venture partner?
Simply put, it is a business in the same or a related
niche as yours, that agrees to promote your products or
services. In most cases, you in turn, promote their products or services. Hence
the name, joint venture.
During the last year I've taken
a more pro-active approach to teaming up with related businesses
in joint ventures. The result has been phenomenal. Not only have
I seen a sharp increase in sales, I forged new alliances with
some of the web's top marketing companies. These relationships
invariably result in increased profits not only this year, but
for years to come.
So what do you need to start
profiting from joint ventures at your website?
A. a product or service of
B. an affiliate program
management solution (I use us
C. A commitment to contact
potential JV partners on a regular basis
If you're not doing joint
ventures in your business, what are you waiting for?
My number two traffic source this year is my affiliate force. As
usual, my affiliates sent thousands of
visitors a day to my sites. While my joint venture
partners mentioned above are included in this affiliate force,
they are just one part of the entire force of thousands.
If you have not started an affiliate program for your best
products and services, I highly recommend you do so.
Although there are some costs
involved with starting your own affiliate program, it is well
worth it. Justify the expense by telling yourself that you are
hiring thousands of sales people and paying them only when they
sell. A web based affiliate program is just that.
A few secrets to success with my
affiliate programs include paying decent commission rates (I pay
40% commissions), paying on time every month and offering lots of tools and
tips for my affiliates. I also actively seek out potential
super-affiliates (JV-Partners!) on a regular basis. Like with any marketing
strategy, a pro-active approach works best!
3. Repeat Visitors
A perennial, top traffic generator at my sites is "repeat
visitors." You know, people coming to my site who have already
been there before.
The importance of getting repeat
visitors is something you used to hear marketing experts talk
about a lot. Lately, it seems that the value of repeat visitors
has been overlooked. Yet repeat visitors are usually the people who end
up making purchases at your site.
There are lots of ways to
get these valuable repeat visitors. I get most of my repeat visitors through
my follow-up autoresponders, (again, the tool I use is
webbusinesswizard). I also get lots of repeat visitors
BizWeb eGazette newsletter. I suggest you try similar techniques if you are not
already getting lots of repeat visitors.
4. A Free Traffic Network
I've never been a big fan of start page networks or traffic exchange
programs, I'm glad I tried one called
TrafficSwarm. It quickly developed into a top
traffic source and has remained near the top for years now.
There are lots of traffic networks
to choose from on the web, and the few I had tried never
impressed me. But TrafficSwarm now delivers hundreds of highly
targeted visitors a day to my sites.
I now have a PRO account
and at just thirty bucks a month it has been a self-propelled
traffic (and income) generator. While it definitely works best
for webmasters with large opt-in lists (telling your subscribers
about it helps build your credits
quickly) I'd recommend
it to any webmaster on a tight budget.
In fifth place this year, and still delivering heavy traffic to
my websites is
The web's top search engine really delivers high-quality traffic to my sites. In fact, I've
managed to help a growing number of my members grow their google
traffic as well.
There are no tricks to it either. It really is
as simple as taking the recommendations directly from Google's
www.google.com/webmasters/ and then making sure your site is
properly optimized with the right keywords for your niche. The
rest happens by getting good links.
Note: If you have my
you'll see exactly how I do it by watching videos 10, 13, 15 and
(More after this important message.)
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Getting lots of incoming links to your site is important. Not
only will traffic arrive via those links, but a site with lots
of incoming links does better in search engines than sites with
The best strategy I've used to
get links, starts with content. You write articles based
on your niche, post the content at your site, then share the
content with other webmasters. You can do this "on-the-fly" by
including a short footer after your content that tells
webmasters they have permission to reprint your article at their
website or in their newsletter. Be sure to let them know that
they need to include a live link to your site. You may even want
to tell them exactly how to link to your site. (Preferably with
a short description of your site and a hyper linked keyword or
two. This will help search engines determine that the sites are
related and give the link more relevance.)
There are lots of websites in need of decent content. Supply it
and you can benefit greatly - your links will grow continually
with no effort on your part. And the beauty of this strategy is
that only sites in your niche will use your content. This means
your links will be high quality links from sites in the right
'neighborhood.' This goes a long way with the search engines.
If you would like to see this
content-sharing link growing strategy in action, visit my
marketing articles archive. There are lots of other ways to
get links into your site, and you need to use your imagination.
You'll discover the pro-active version of this strategy, when
you get to number 10 below.
Yep, MSN.com is finally making a dent in the search engine
market, and they are making a concerted effort to expand in that
area. In fact, I've already seen traffic to my sites from
search.msn.com grow steadily, especially over the past year. If you have not added your URL to their search engine,
take a minute and
submit your site
8. "Sister" sites
Over the years I've put together a number of "sister" sites
offering various Internet marketing information, products and
services. These sites include my WebBusinessWizard.com, Afiliate-Showcase.com, JV-Alert.com and a few others.
Naturally, these sites contain
references to my main sites. So as the traffic has grown to the
sister sites, the traffic to my main sites has grown as well.
Putting up additional websites is easy, with
readily available online, and web hosting fees at all-time
So if you are sticking with just
one site, it may be time for you to explore a bit of expansion.
Just keep costs to a minimum and make sure all your sites
complement each other. Before you know it you could have an
entire network of sites all helping each other grow!
Although this traffic source moved down the list a bit from last
year, Yahoo.com still delivers quite a bit of traffic to my
websites. But search has changed quite a bit recently at Yahoo,
and with those changes comes cost to webmasters. If you have the
budget, consider using their SponsoredSearch service. Or at the
very least, use the
Free URL Submission Yahoo now offers.
10. Article Submissions
I highly recommend this no-cost strategy to other grass-roots
web marketers. The traffic you get comes quickly and keeps
delivering long-term. Using this strategy can also go a
long way in establishing your expertise on your topic of
If you are not using article
submissions, I suggest you try it. Visit an
article directory and submit your best, current articles. Make sure the
article is helpful and includes a small footer at the end, about
Here's a short list of article
should submit your articles to ezine
editors in your niche. This can expand your reach exponentially.
If you do not have a list of editors in your niche, I suggest
you start growing one immediately. You can start at those
article directories above.
Well, that's it for today's
gazette. Take a few minutes today and try a new strategy or two.
You may be surprised at how much traffic you can generate to
your site. And it sure beats paying for advertising!!
See ya in a
Jim Daniels - JDD Publishing Co.
P.S. Before you spend ANY money on
your new Internet business, grab a copy of my special
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