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In today's issue...
Getting Started the RIGHT
Way with Affiliate Marketing...
A common question I get from my subscribers goes something like
this... "I want to make some money online but have no product or
service. Can I really generate some income as an affiliate
If this describes you, this issue of the
gazette is a
must-read. Affiliate marketing is one of the quickest methods to
generate cash flow on the web today. In the following tutorial you'll uncover the secrets
to generating serious affiliate income.
(this is a great new tool for affiliate marketers)
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Affiliate marketing is popular
because it allows people to earn online, without having to spend
time or money researching and developing a new product. All of
this has been done for you by the product owner.
This is a tremendous burden lifted off your shoulders because
this is usually the most costly aspect of any business venture.
(A word of caution though, you should still do a little research
yourself as to whether the market wants the product you are
looking to promote, and whether the price point is fair and
reasonable enough to attract a big audience.)
Once you've decided on a product and found an affiliate program
that pays generous commissions, it's time to put together your
affiliate marketing plan.
Pay close attention now,
because this is where 95% of people get it
Most affiliates sign up into a program then immediately look for
ways to promote their affiliate links. By doing this they are skipping a CRUCIAL step
-- a step that is REQUIRED if you plan to have ANY level of success...
...setting up a CAPTURE page.
A capture page is simply a one-page "pre-sales letter" that
entices the prospect to leave their name and email address in
order to receive more information on the product or service they
Why is this step so critical?
Simple. When done correctly, it accomplishes three extremely
1. It automatically builds an opt-in list for you.
2. It builds "relationships" with future buyers.
3. It cross-promotes other related affiliate products and services.
I know what you're thinking... gosh, I have to do ALL THAT in
order to succeed as an affiliate marketer?
Well, not really. You see, all you really have to do is set up a
web page and an autoresponder. You do it ONCE for each product
you want to promote, and it does all that work for you, over and over and over.
Here's a list of what you need to get started...
The first thing you need when setting up a capture page is a
domain name and
web hosting account. These are very inexpensive
these days and are a must for anyone who is serious about doing
business online -- even affiliate marketers.
2. Next, you need an
autoresponder service that can send personalized email
messages and follow-up with prospects at pre-determined
3. You'll need a simple
website template such as the
friend David Jardine gives away.
4. You'll need a basic web design
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Once you have those four items at
your disposal, the final ingredient you'll need is a little copy
writing skill. Remember, your plan is to put up one simple web
page for each product or service you want to promote. It's job
will be to pre-sell the affiliate product and "capture" the
contact information of your prospect. (The word capture sounds
sneaky, but there is nothing underhanded about this strategy.
The prospect actually enters their information voluntarily.)
Here's how to decide what to write on your web page...
Go to the sales page of the product
or service you'll be promoting as an affiliate. Pick
out the highlights, the biggest benefits you can see offered.
Think about what other benefits there are that may not be stated
already and jot them down.
Now open your website editor program and open the index.html
page of your template site. You're simply putting together a
friendly-style sales page using a good headline, subhead and
bullet points listing all the benefits you gathered.
Keep it short and to the point. 200 - 500 words
is usually enough. Try to keep it informative and void of hype.
For example, instead of writing "This amazing tool is so
powerful, blah, blah blah," write like this... "Did you know
that there is a tool that can save you the 2 hours it normally
takes to do x? What would you do with 2 extra hours a day?"
At the end of your enticing message, paste the email capture
form generated from your autoresponder. Let your prospect know
that by leaving their name and email address you will reveal
this highly coveted tool, piece of information, service or
whatever it is you have and they so desperately want. (It never
hurts to throw in an added bonus such as help and advice any
time they need it!)
Do not mention the name of the product or service on the capture
page, just the benefits. The reason for this is because they may
have seen this product or service before and were sitting on the
fence about it and you want the prospect to purchase through
your link. You are going to nudge them over the fence with your
All you are trying to do is build interest, pique their
curiosity and whet their appetite for more information.
Now let's get to the last step, which is one that many marketers
do not take the time to implement. Remember the autoresponder we
talked about? Here's how to set it up for peak efficiency...
When people sign up at your site they should immediately receive
and email message that tells them where to get the details they
were looking for. When they receive that email they will be
confirming their opt-in by clicking a link that your
autoresponder account generated. This is called double opt-in.
In order to get them to confirm, you should give them another
gift or two. Over-delivering is a key to generating action.
In that first email message, tell them that they will be receiving an
occasional email from you and that they can unsubscribe from
these messages anytime they want. But tell them they would
really be missing out if they do that. That's because every 4 or
5 days or so for a few months you will be sharing some important
information with them.
Now get to work writing a series of pre-written email messages. In
your messages you can talk about the product they asked about as
well as related products and service. But don't make every
message a marketing message. Every once in a while blend in a
helpful tutorial on the subject they were interested in.
For instance, if your affiliate niche is say, automobiles and
they asked about a way to save on car insurance, send them a
tutorial on car buying or leasing secrets.
Every once in a while
send a message that simply asks them if they need any questions
answered. Then try your best to help them when they ask.
While repetition is an important factor in the strategy you've
just implemented, building relationships is far more beneficial
than trying to sell over and over. I've found that it's the
BLEND of the two that make this strategy so powerful.
Before you know it you'll have a large opt-in list(s) that you
can broadcast special email messages to. This means you'll be able to
tell thousands of people every time you find a product or
service that can help them. (Through your affiliate link of
course!) And if you've built your relationships properly, those
broadcasts can skyrocket
your yearly income.
And THAT folks, is how affiliate
income blossoms into LONG-TERM income.
So whether you're brand new to affiliate marketing or you've
tried it and not had much success, read this issue over and over
until you've implemented each step. Before you know it you'll
have a significant income building strategy in place.
That's it for today's gazette.
See you in a couple weeks.
To your success,
JDD Publishing Co.
If you think you'd like to try your hand at making a living from
the web, come to
make-a-living-online.com and I'll personally show you the exact
steps you need to take to make it happen.
Or if time and money are tight,
don't spend one red cent!
Just grab a copy of my special
work at home
plan -- you can get it for free right
To bypass the $97 order form, simply click on the
Gold Key at the site, it will bring you right to
the download area.
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