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In today's issue...
Affiliate
Marketing "Behind the Scenes"
As someone who works both ends of affiliate programs, I have a
distinct advantage over many businesses. I not only manage my
own affiliate program, I also promote products and services as
an affiliate.
Both ends of the spectrum are quite profitable for me, each
generating thousands of dollars a week in income.
While I could share lots of information about running a
successful affiliate program, I suspect about 25x as many BizWeb
eGazette subscribers need more help on the other end -- that is,
earning money as an affiliate.
Today I want to share some behind the scenes information that
reveals how top affiliates make tons of sales...
Today's Top Sponsorship
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Contrary to popular belief, most successful affiliates do not
have high-traffic websites. Sure, some of them do, but most
super-affiliates are doing it with email marketing.
It all starts with collecting leads. No, not leads in the sense
that many people think. You can't go out and buy theses leads.
You can't even rent them. You have to gather them all on your
own.
While that sounds like a daunting task, it really isn't. The
best news of all, is that you can collect your leads all in one
place, and use them to automatically promote ALL the affiliate
products and services you promote. Here's how it is done from
scratch...
Step 1: Decide what niche you want to be in.
Find an area of interest, something you want to be involved
with. Once you have a few ideas, make sure there are at least
handful of affiliate programs available in that niche. You can
use my
affiliate program search engine
if you want. Just enter your area of interest in the search box
and see what programs come up. Check them out and make sure they
pay a fair commissions, such as 30% or more on sales. There is
no cost to do join affiliate programs, so sign up for the all
affiliate programs you may want to promote, and save the links
you get from each program.
Step 2: Find an irresistible book you can
give
away.
That's right, forget about selling anything for now. Instead,
search the web for a book in your area of interest, that you can
give away. Many "private label rights" depositories have books
on a wide variety of topics. An ebook in your niche may be
easier to find than you think. Try
InfoGoRound and
SureFireWealth
- they are two I use. If you simply cannot locate an ebook in
your niche, then sit down for a few hours and write a short
manual using Microsoft Word. Answer a few pressing questions you
see people asking about in your niche. When done, convert your
Word file to a PDF file and it is an ebook. You can use a
program like the one at
cutepdf.com to convert it into a PDF document, which really
is the best form for an ebook these days. When your little
manual/ebook is done, have a virtual cover designed for it. That
is an important step so you can show off your finished product
at your site. More people will download it if you have a
professional cover. (My friend
Heather Colman does a great job at a fair price.)
Step 3: Grab a domain name and put up a one page website.
That's right, a one page website will do the trick. All you need
is a single page that gives away your ebook. First grab a domain
name that contains a word or two about your niche. For instance,
if you plan to promote bass fishing products, register something
like bassfishingtipsandtricks.com - there are lots of reasons
for this and I'll get into them in a future issue. As far as the
website, you can do it yourself with a program like
nvu which is a WYSIWYG (stands of what you see is what you
get) web design program with lots of templates available. If
you're not capable of putting together a simple site, that's OK.
You can hire someone to do it for you. Try
templatetuning.com for reasonable rates and a nice selection
of templates. Remember, the entire goal of the web page should
be to get visitors to grab your free ebook. Keep the site simple
and professional looking. You'll need web hosting for the site
which you can get anywhere for about $10 - $15 a month.
Tired of buying
Internet Business Products then being treated as if you died?
If you're ready for
personalized, one-on-one assistance through each stage of
growing your business on the web...
Step 4: Write a series of helpful email
messages that will be sent to everyone who downloads your book.
This is easier than it sounds. Ideally, you'll want about 20-30
messages, but you can start with a handful in the beginning. The
email messages should sound friendly and personal. Write like
you are writing to a friend. Some of the messages should simply
say, "Hey, how's it going? Do you have any questions for me?"
Encourage them to contact you. Forming relationships is fast and
easy with email and it grows business. Other messages will tell
them about something they may be able to use. (Using your
affiliate links of course!) You see how this works? It's really
quite simple, and extremely effective. Over the course of a
month you'll share a half dozen different products and services
with them, that are directly related to their area of interest.
You'll also get to know lots of potential future customers!
Step 5: Grab an autoresponder account.
An autoresponder will do all that follow-up work explained
above. It will also allow you to paste a simple subscribe form
on your site, that triggers your follow-up series of email
messages. Once you have your account, load your series of
helpful email messages in. Be sure to personalize each message
with the first name of each person who downloaded your ebook.
This is a feature that is easily implemented with either of
these recommended autoresponder services...
WBW |
Aweber
Step 6: Start the flow of traffic to your website.
The cheapest way to start generating traffic to your website is
to write informative articles about your area of interest and
send them to lots of email newsletter publishers in your niche.
At the end of each article you write, include a blurb about you
and your complimentary ebook, including your website address.
There are lots of other ways to get website traffic but this is
the cheapest. If you need more ideas, try some of my
top 10 website traffic sources.
In closing...
As you can see, this is a step by step plan for growing
affiliate profits. Your total investment is as little as $35 a
month for website hosting and an autoresponder account. Of
course, you'll need to invest some time to set things up, but
once you have it all in place it can generate cash on a regular
basis. And remember, as you locate new affiliate programs you
can recommend the products and services to your growing list via
a broadcast. As your list grows you can use it other ways. For
instance, you may want to expand on your ebook and create a
product of your own. This will allow you to do joint ventures
with other list owners in your niche or a related niche. You
promote their product or service as an affiliate, and they do
the same for you! The possibilities are unlimited once you start
growing your own opt-in list.
See ya in a few weeks...
Jim Daniels
P.S. Have you ever wished you could
make a living using the Internet? (There really is no
lifestyle like it, unless you were born into riches.)
If you answered yes, before you spend any money on
your new Internet business, grab a copy of my special
work at home report -- I'll even let you bypass the $97
order form. Just use the Gold Key at the site, it will bring you right to
the download area.
Closing message from
a once-frustrated entrepreneur:
Hi Jim,
"I
wish I had your EZ
Web Business Builder two years ago. Like most people trying to build a
home business I read all the ebooks, paid for courses on how to start an online living and got
nowhere."
"In the last nine days I have built
and up loaded a twenty nine page web site only working part time
(evenings). I have learned
more from your CD
over the last week or so than the last two years reading ebooks,
course etc. I would have gladly paid double or triple just for
the time it saved me on that learning curve."
One happy chappy. Thanks for saving my day.
Ken Grey UK.
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