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In today's Internet Marketing Newsletter...

Are You Blog Commenting?

One of the easiest do-it-yourself strategies for generating more website traffic and better search engine rankings is "blog commenting."

Today I want to share how to avoid the pitfalls, do it properly and save time in the process.


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Fact: Your website/blog can increase traffic simply by increasing the number of webpages that link to you.

In fact, the number of incoming links you have to your site is directly proportional to your search engine ranking. Get more links than your competitors, and you can outrank them.

Of course there are other factors at work such as onsite optimization, link diversity and more, which I discussed in this search engine ranking primer. But the number of incoming links you can grow is extremely important.

Today I want to show you how blog commenting can help.

If you think you know this already, don't jump to that conclusion too quickly. Millions of people have it wrong. I know, because with just two blogs in my portfolio, I've ignored literally thousands of blog spam comments. Why are people wasting their time commenting with spambots and uneducated outsourcers?

Because shortcuts are always attractive. But they are rarely effective.

So, let's talk about real, effective blog commenting.

Blog commenting really has two distinct actions involved.

1. The first task is to find individual blogs where you can comment on posts.

"Do Follow" blogs are best since search engines will follow your URL and give you some link "juice". But these blogs can be difficult to find in many niches. So using an automation tool can be helpful to find them, and I'll talk more about that in a second.

2. The second task is to comment on posts at the blogs you find.

I am a firm believer that you should always do your blog commenting manually. While there are software programs you can download for free or even buy, for blog comment automation, using them to insert your actual comments is NOT recommended in my opinion.

However, using a software program to find blogs for you and "assist" you with your commenting process can be effective if done properly.

OK, so let's talk about each of these tasks in a little more detail.

One way to find blogs for commenting is to simply search at Google's Blog Search Engine.

If that does not yield enough results, you may want to try some searches at the Google Search Engine that look like this...

"your key phrase" + "leave a comment"

Example: If you want to find blogs about real estate license tests you would search "real estate license test" + "leave a comment". (Without the quotes.)

Another search string I've had success with is simply...

"your key phrase" + "blog"

Ex: If you want to find blogs for IT technicians, you would search "IT technician" + "blog" or "Information technology" + "blog" (again, without the quotes.)

When you're first starting out, this can seem like a time consuming process. It gets easier after a little trial and error and playing with different search terms.

If you are the automation type, I've experimented with a few software tools that can find blogs for you, and found one in particular that works pretty well. It is called Comment Kahuna.

(Remember though, this is not at spam tool. If you abuse it you will get very little if any results. If you use it as I describe below, you can save a little time growing a nice pool of incoming blog links that will increase your traffic and your search engine rankings.)

Comment Kahuna is a free tool that lets you enter a search term related to your niche and find blogs that you can comment on. It also can partially or fully automate your commenting. This is where you need to use caution.

Comment Kahuna can pre-fill your name, url and email address for you at each blog you want to comment at. This is a very useful feature. Comment Kahuna can also pre-fill your comment if you want it to, but I do NOT recommend you use that feature. Posting the same comment over and over at different blogs is comment span and it can be counterproductive. Manually posting freshly authored, directly related comments works better than using a generic comment over and over.

Which leads me to the most important part of blog commenting in my opinion... the actual comments you share.

There is really only one way to effectively comment on blogs, and it goes like this...

1. Once you've located a blog in your niche, browse the posts and find one you can comment intelligently on.

2. Post a comment that starts off by mentioning the blogger's name, or at least something about their post that you're commenting on. (That way he/she will know for sure you are a real person and not a spambot.)

3. Add value. A comment such as "Awesome post, man! Thanks!" does nothing and makes it look like you're simply trying to get a link back to your site. It's OK to complement them on their post, but add value in addition to that.

For example, a comment such as this has a far better chance of getting through a moderator: "Excellent post, Dave. I'd like to add one more safety tip you may have overlooked. When backing equipment up in crowded areas, a spotter can be the difference between routine safety and disaster."

4. Refrain from the temptation of adding hyperlinks to your actual comments. More likely than not, live links in the body of your comment will cause it to be discarded as spam. Simply enter the URL of your website in the field provided for that, and that will serve as your link.

In closing...

Now that you know what blog commenting is and how to do it correctly, I suggest you set aside a few minutes each day to comment on a blog or two in your niche. You may be surprised at how far a few intelligent comments a day can take you.

Jim Daniels
JDD Publishing Co.
www.make-a-living-online.com


Jim Daniels

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