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Hi Jim,
"As you know, I am well on with setting up my online business
and this is all credit to you and your great
ezWebBusinessBuilder software. It would have easily taken me
6 months or more without it and indeed I would not have had such
good resources to build with either."
"It is a milestone for people wanting to set up online or
improve their existing online presence. I can't praise it
enough. The affiliate program to it also carries the same kudos.
It has a good return and suggestions/tools for promotion as
well."
"Jim, you are a pioneer and I wish you well in your expedition."
Best wishes,
Mike Taylor Freedom Lifestyle Ltd. UK
In today's issue...
"Who's Driving Your
Business?"
I'd like to start
today's gazette with a story about two little old ladies driving
down the street. You can barely see their heads above the
steering wheel...
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The lady in the passenger seat
happens to look up just as they pass through an
intersection and sees that the light was red.
She says nothing. A few minutes later they approach another intersection.
Again, the car cruises right through the red light.
At this point, she turns to the driver and says, "Hazel, you need to drive
more carefully or you are going to get us killed. You just went
through two red lights."
Hazel turns with a surprised look on her face and says, "Oh, am
I driving?"
Sometimes it seems as if many Internet marketers are following the
same course. They blindly drive down one road after another, without a clue
where they are going or where they have been.
It has been said, "The definition of insanity is continuing to
do the same things, but expecting different results."
Are you still following the same paths that lead to nowhere?
Exactly who's driving your business anyway?
If it is you that is
supposed to be at the wheel, maybe it is time to try something
new...
(More after this important message.)
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Here are five Internet marketing
ideas that have brought great success to myself and many others.
Pay Per Click
When you think of pay per click advertising, the first thing
that usually comes to mind is Google Adwords, but there are many
other pay per click search engines that cost considerably less.
You may not get as much traffic as you would with Google, but
with an effective ad copy and the lower costs per click, you can
still make a great amount of money in a short amount of time.
(Watch your email tomorrow for a
great alternative to costly PPC.)
Ezine
Advertising
Another great source of advertising is ezines. Many ezines have
a circulation into the hundreds of thousands of subscribers.
Rates can vary from free for a small classified ad to hundreds
of dollars for a solo ad.
With ezine advertising, you can target your ads to thousands of
readers who have already shown an interest in the type of
product or service that you are promoting.
You can type "free newsletter + your niche" into a search
engine to find the right ezines for your business. When you find
some, subscribe to them and read them for a few weeks. Advertise
in the ezines with the best content and your ads will perform.
Paid Website Advertising
There are many highly ranked websites that get millions of hits
per month that accept your paid advertising. Rates
can vary widely, but there are some great deals to be had.
To try this strategy, just type
the keywords that describe your website into a search engine.
Next contact the top 15 or so sites and ask them if they accept
advertising.
If the sites are on the first page of the search results, you
can be fairly certain that they get a large amount of traffic.
Be sure to track your results. You
will want to know which sites are working and which ones are not.
Start an Affiliate Program
Affiliates send literally thousands of visitors a day to my
sites.
If you have not started an affiliate program for your best
products and services, I highly recommend you do so.
Although there are some costs
involved with starting your own affiliate program, it is well
worth it. Justify the expense by telling yourself that you are
hiring thousands of sales people and paying them only when they
sell. A web based affiliate program is just that.
A few secrets to success with my
affiliate programs include paying decent commission rates (30% -
40%), paying on time every month and offering lots of tools and
tips for my affiliates. I also actively seek out potential
super-affiliates on a regular basis. Like with any marketing
strategy, a pro-active approach works best!
Content Sharing & Links
Getting lots of incoming links to your site is important. Not
only will traffic arrive via those links, but a site with lots
of incoming links does better in search engines than sites with
few links.
The best strategy I've used to
get links, starts with content. You write articles based
on your niche, post the content to your subscribers, at your
site AND share the content with other webmasters.
You can share content
"on-the-fly" simply by including a short footer after your
content that tells webmasters they have permission to reprint
your article at their website or in their newsletter.
Be sure to let them know that
they need to include a live link to your site. You may even want
to tell them exactly how to link to your site. (Preferably with
a short description of your site and a hyper linked keyword or
two. This will help search engines determine that the sites are
related and give the link more relevance.)
There are lots of websites in every niche that are in need of
decent content. Supply it and you can benefit greatly - your
links will grow continually with no effort on your part. And the
beauty of this strategy is that only sites in your niche will
use your content. This means your links will be high quality
links from sites in the right 'neighborhood.' This goes a long
way with the search engines.
If you would like to see my own
content-sharing link growing strategy in action, visit my
archive of
marketing articles.
Finally, go pro-active with your
content sharing strategy. You can do this by visiting article
directories and submitting your best, current articles. Make
sure the article is helpful and includes a small footer at the
end, about you, the author.
Here's a short list of article
directories:
http://www.ezinearticles.com
http://www.certificate.net/wwio
http://www.ideamarketers.com
http://www.goarticles.com
http://www.netterweb.com
That wraps up today's gazette.
Now take the wheel and drive your business in new and rewarding
directions!
See ya in a few weeks...
Jim Daniels
P.S. Have you ever wished you could make
a living from the Internet? (There really is no
lifestyle like it!)
If you answered yes, come to
make-a-living-online.com and I'll show you the exact
steps you need to take to make it happen.
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"It's so easy your
Grandma could do it."
No experience?
No problem...
Grab my new
ezWebBusinessBuilder
video software. It shows you how to build a
super-successful income machine on the web.
"Just View it and Do It."
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A Letter from
a Subscriber:
Hi Jim,
"I
wish I had your EZ
Web Business Builder two years ago. Like most people trying to build a
home business I read all the ebooks, paid for courses on how to start an online living and got
nowhere."
"In the last nine days I have built
and up loaded a twenty nine page web site only working part time
(evenings). I have learned
more from your
CD
over the last week or so than the last two years reading ebooks,
course etc. I would have gladly paid double or triple just for
the time it saved me on that learning curve."
One happy chappy. Thanks for saving my day.
Ken Grey UK.
* Thanks for reading our opt-in only publication.
Reaching more than 150,000 small and home businesses.
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