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Jim,
"I've been
working my way through your new
ezWebBusinessBuilder and what I'm going to say
about it is the highest compliment I can pay; it is one of the
VERY FEW programs I have purchased for which I am NOT applying
for a refund, for the simple reason that it DELIVERS exactly
what you say it does! Do you know how rare that is??? Most of
the stuff out there-99%-is just re-hashed information. What you
provide is new and EFFECTIVE. I recommend it to anyone as being
SUPERB VALUE! "
Ian Panton
Cornwall, United Kingdom
In today's issue...
What Information are you
Sharing?
By Jim Daniels
Are you sharing helpful niche-related information at any of your
websites? If not, you'd better start.
That's because there's one web business fact that will never go
away -- content drives the web. And it drives web
business as well. If you share good, solid information with your niche
audience, you'll benefit in many ways, including...
Instant Credibility
More Inbound Links
Better Search Engine
Ranking
More Website Visitors
More Newsletter
Subscribers
Increased Sales
Would you like to see benefits like those?
It's not as difficult as you may think. Today's issue shares my
simple 4-step plan you can copy and use, starting today.
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Step 1: Write or acquire real,
helpful information.
The first thing you must do is continually create your content. You
can do that by simply writing articles or tips about your niche.
Think of all the things people ask you regularly. Then answer
those questions in a weekly or monthly article.
The key here is to stick strictly with your niche. If your site
is about lumberjacks, write about lumberjack stuff. Every niche
has endless possibilities. Lumberjacks could write about
training, exercises, competitions, etc.
If you hate writing or just cannot do it, hire someone to ghost
write for you. There are thousands of aspiring writers looking
for work. These writers are more than happy to make money doing
what they love, and will willingly churn out great articles for
you. You may be surprised at how affordable this option can be.
A few websites where you can find writers include...
http://www.freelancewriting.com
http://www.guru.com/category.cfm/511
http://www.elance.com/p/writing/index.html
Just make sure if you hire a ghost writer that YOU will own the
content when they are done. Make that clear before hiring them.
If you refer to go another route,
consider membership in a content depository, which allow you
ownership rights to a vast array of content. I'm a member of
InfoGoround and I use it every time I'm in pinch for
content. (More often than you might think!) They're about the
best private label content provider I've seen on the web.
Step 2: "Viralize" your content with
re-publishing rights.
Before you make any of your content available to the public,
consider the benefits of making your content "viral" so it
spread around the web faster. You can do that by simply adding a
small footer after each tip or article that invites all readers to
re-publish your content. This gives them the right to publish
your content on their related website or in their newsletter.
I call this vital "pre-licensing" and it can be done by simply
including a footer
looks like this at the end of your article:
<<<Start Footer>>> Article by Joe Schmo of JoeSchmofromIdaho.com
- the definitive source for Potato
Growing. You have permission to use this article at
your site - just be sure to include this brief footer. <<<End
Footer>>>
In your footer be sure to include a link to your website using a
keyword or keyword phrase as the anchor text. For example, in
the footer above, "potato growing" would be the blue, underlined
link to your website. This is the most important step.
Doing this will help search
engines determine what your site is about. As the links grow
across the web, your ranking will continue to improve for that
keyword phrase. This strategy is responsible for many of my top
search engine rankings and it can be done with any niche.
(Continued after this important message.)
A quick sponsor break (this one comes highly
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Step 3: Publish your content
internally.
Don't let the word "publish" scare you off. Dictionary.com tells
us that "publish" simply means...
- To prepare and issue for public distribution or sale.
- To bring to public attention; announce
So the first place to publish to is internally. This means to
your own resources.
The first place you start is with your own subscriber list, if
you have one. If not, I suggest you grow one! Starting a
newsletter is really as simple as signing up with an
autoresponder service that offers newsletter publishing.
The other "internal publishing" task is simply publishing your
content at your website. Yes, every new article or tip you write
for your niche, deserves a web page of its own. It takes
literally five minutes to paste your article, with footers, into
a web page template and upload it to your website.
Be sure that when adding your content to your website, you
maintain a single web page that lists, and links to all your
articles. This listing page, or archive makes navigation easier
but more importantly it helps search engine spiders find your
valuable content.
Step 4: Publish your content
externally.
Finally, publish your content
externally, or outside of your own site. You can do that by
submitting your content to other websites and newsletters.
No matter what niche you are in, chances are there are other
sites and newsletters about that topic. Seek them out by
spending some time at a few email newsletter directories. A few
of the better ones include...
http://www.ezinehub.com
http://www.ezine-dir.com
An email newsletter (also called ezine) directory can help you
gather and grow a list of email newsletters, including editor
names and email addresses. Contact editors in your niche once a
month with your content. Let them share it with their readers.
Of course, you'll include your footer with URL after each
article.
Some final tips about your content before you get busy...
- Don't publish self-serving content. Keep it strictly
informational.
- Always proof-read your content 3 times. If you have another
pair of eyes available to you, have them read it too.
- Include a few references to other helpful websites in your
articles. If you help readers find useful sites they'll be sure to read
your content every time they come across it. (It's OK to use
affiliate links sometimes, but not always.)
- Keep your footer short and to the point, especially when you
are sharing your content with editors in hopes of getting it
re-published.
That's it! Four steps to an effective content growth and sharing
plan. I've been using this very plan for 10 years so I know it
works. I suggest you implement this plan or a similar one right
away. It will pay huge dividends over time.
See ya in a few weeks...
Jim Daniels
Important note: This article
can be used at your website, or in your newsletter. The only
requirement is inclusion of the following footer...
<<<Start Footer>>> Article by Jim
Daniels of BizWeb2000.com - the definitive source for low cost
and no cost
Internet marketing strategies. You have permission to use
this article at your site - just be sure to include this brief
footer. <<<End Footer>>>
(See, I always practice what I
preach!)
P.S.
If you think you'd like to try your hand at making a living from
the web, come to
make-a-living-online.com and I'll personally show you the exact
steps you need to take to make it happen.
Or if time and money are tight,
don't spend one red cent!
Just grab a copy of my special
work at home
plan -- you can get it for free right
now.
To bypass the $97 order form, simply click on the
Gold Key at the site, it will bring you right to
the download area.
A final recommendation for gazette
subscribers...
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life. A complete system capitalizing on the
$8,900,000,000 Self Development Boom! If you are
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