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In today's issue...

New Search Trend Delivering Millions of New Customers...

It was inevitable. In fact, I wrote about it some four years ago in this very newsletter. As the Internet became more mainstream, a new search trend would blossom, and it has. It's called "local search", and it is now attracting literally millions of users a day.

Whether you have a local offline business presence or NOT, you can use this trend to get new customers -- at zero cost. Today's BizWeb eGazette gazette shows you how...

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Are you familiar with "local search"? If you're a business owner, you'd better get familiar with it fast!

If you have a physical business location, getting listed in the two local search sites below is a no-brainer. It's better than a yellow pages ad and it costs nothing!

That's right, submission to the web's top local search sites is still 100% free, and may bring you more business than you expect.

Even if your business is done completely online, you can benefit from local search. People often feel more comfortable doing business with someone who is local, so they seek out local companies first. Plus, potential customers may stumble across your business while searching for other things.

Here are the two "local search" sites you should get into right away...

1. Google Maps

Google Maps (recently merged with their Google Local) is quickly becoming the leader in local search. In fact, MILLIONS of people are now using Google Map every single day.

If you've never tried this great resource, just head over to http://maps.google.com/ and take it for a spin. Not only can you enter an address anywhere in the world, you can also click the "find a business" tab and find any business based on keyword, in any location worldwide.

Again, millions of people search Google Maps every day. So exactly how do you get your share of customers from this fast-rising trend?

Simple... A free listing on Google Maps makes it easy for these eager customers to find your business. Google Maps even makes it simple for you to offer coupons. Your new customers simply print the coupon and bring to your shop. Google Maps is easy to use and best of all, it is 100% free.

But what if you are just one person, sitting in your home office and doing business online? Not to worry, you can use your Google Maps listing to point local searchers to your website.

To grab your free listing on Google Maps, go to:
http://www.google.com/local/add/businessCenter  

(Continued after this important message.)

2. Yahoo! Local

Another "local search" site that gets millions of searches is Yahoo! Local... http://local.yahoo.com/

At Yahoo Local, you can search by business name, category, or keywords. You can also uncover local favorites rated by other Yahoo users in your area. It's a nice community feel that attracts a very loyal user base.

From a marketing standpoint, every business should take time to get listed. In fact, their listings show your website address front and center, so even if you have no physical office for clients to visit, you'll benefit from a listing.

Yahoo Local currently offers three types of listings with prices starting at free! For more details on their offerings and to sign up, go to:

http://listings.local.yahoo.com/


In closing...

Local search is big and getting bigger. To get an idea just how big local search will be, check out this beta site from Google...
http://labs.google.com/goog411/

If you want more customers, now is the time to get your business listed with local search. Take a few minutes today and sign up with those two giants.