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In today's newsletter...
"More Super
Affiliate Secrets"
In
last week's issue I explained how some
affiliate marketers are actually earning six figures a month.
Today I'll share the secret these
super-affiliates use to get massive PPC (pay-per-click)
traffic at rock bottom prices.
It's the key to success with PPC, and it's right after this
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Lets
jump right in...
If there's one key
element to PPC advertising that
dooms people to failure, it's the keyword selection
process.
More specifically,
it is the failure to "go wide" with your keywords.
For those of you
unfamiliar with PPC advertising, your keywords are simply the
list of words you load into your campaign. When web surfers
search on one of these words, your ad appears, and you pay a
small fee when someone clicks the ad and goes to your site.
Going wide with your
keyword lists, is a little tricky to understand at first, and it sometimes takes a while
to apply it to certain niches, but it is imperative that you do
so.
"Going wide" with keywords means building keyword lists that
contain a wide variety of related search terms, rather than a
list built on one narrowly focused word or term.
Perhaps the best explanation I've seen is from Amit Mehta's,
the co-founder of PPC Classroom. He's classroom has been
creating countless work-from-home
case studies
since it opened for the first time last year.
Amit explains the "failure to go wide" as one of the biggest reasons that so many affiliates
are struggling -- he calls it clone thinking.
He explains...
When it comes to keyword research, most affiliate marketers
start by brainstorming some possible keywords the wrong way.
Let's say they're going into a market like dog training.
They'll start with keywords like these...
dog training
train dog
dog behavior
dog obedience
and maybe a few more
They most likely got these right from the sales letter of the
dog training ebook. Then they’ll put these into a keyword tool
like wordtracker, and finally throw the results into separate
adgroups.
After running the campaigns for a few days they’ll
discover that the keywords are too expensive and bid them down
to the second page.
After optimizing the campaign for 3 months, they’ll think :
“Damn! What am I doing wrong, I making 5 sales a day, with 50%
ROI. How are these super affiliates making 50 sales a day with
100% ROI?!?”
Well here’s a tip, if you follow the same cookbook recipe to
keyword research as everyone else then you’re going to face
fierce competition and low profit margins (if any at all).
Right after this quick message from today's sponsor, yours
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If you want to be a super affiliate you have to think outside
of the box, especially when it comes to keyword research.
Here’s how you should tackle this market and build a WIDE List of
keywords. First make a list of the most popular dog breeds,
like this...
Dog Breeds
airedale terrier
akita
australian shepherd
basset hound
beagle
bichon frise
bloodhound
boston terrier
boxer
brittany
bulldog
bullmastiff
cairn terrier
cavalier king charles spaniel
chesapeake bay retriever
chihuahua
chinese shar-pei
cocker spaniel
collie
dachshund
doberman pinscher
english springer spaniel
german shepherd
german shorthaired pointer
golden retriever
great dane
great pyrenees
labrador retriever
lhasa apso
maltese
mastiff
minature pinscher
miniature schnauzer
newfoundland
papillons
pekingese
pembroke welsh corgi
pitbull
pomeranian
poodle
pugs
rottweiler
saint bernard
scottish terrier
shetland sheepdog
shih tzu
siberian husky
vizsla
weimaraner
west highland white terrier
yorkshire terrier
Next put together a list of
Dog Problems such as these...
Dog Problems
aggression
anger
bark
barking
biting
chewing
crying
digging
flatulence
house break
house breaking
house training
jealousy
jumping
litterbox train
litterbox training
nipping
paper training
potty train
potty training
seperation anxiety
toliet train
toliet training
whining
chasing
begging
leash pulling
leash training
growling
Multiply the first column by the second column and you have a
highly targeted keyword list with broad reach.
Here's
a
free tool that automatically combines them for you!
This is how a
super affiliate would approach this market. And using strategies
like these, along with other proven techniques Amit teaches, I'm
not surprised that many of his PPC Classroom students make 50 sales a day and 100% ROI.
Do you see the difference in the two types of keywords lists?
Deep keyword lists contain very few core keywords.
Wide keyword lists contain a larger variety of keywords
related to the niche. It requires imagination, but anyone can do
it.
WIDE lists can cost significantly less per
click than deep lists. And when you're bidding on
lots of keywords, as you should be, this can make the difference
between losses and significant profits.
It's lessons like this that make one thing obvious... if you're interested in giving PPC advertising a try,
you need to get informed before you jump in. (Otherwise
you can take quite a bath with PPC!)
I urge you to take a few minutes and
read this new report.
 It
reveals more secrets to becoming the top 2% of the web's elite
super-affiliates.
There's no cost for the report.
Sure, they do have a paid class
coming soon, and you'll get an invite to that. (And yes, if you
join I'll earn a commission.)
But you can just soak up the free
info for now, so you have a better idea what you're in for.
Hey, nobody said becoming a
super-affiliate was going to be easy. But if you get there, it
can be quite rewarding to say the least.
See ya in a few weeks...
Jim
Daniels
JDD Publishing Co.
P.S. If you'd like to earn money online but you're just not
interested in PPC advertising, come to my
make-a-living-online.com
website and see how I do it. There's no opt-in necessary. I'll explain everything you need to
know at the site, for free. |
